How to enhance the visual experience of photography?
Here it is one way, add sound. It sounds silly right?
After all, sound doesn”t add contextual information that can be compared with the visual experience, assumed to be far richer than sound. Or perhaps it is not. Perhaps sound, and mainly some sounds, can cataput the mood of the viewer so to provide a different experience of the visual input. Why not using this approach to create more powerful exhibits, online and in the real world?
Read The 10 Most Addictive Sounds in the World, commenting on the new work by marketing guru Martin Lindstrom , author of Buyology (see Time video). It will make you think about it, perhaps with a different perspective, perhaps to create new blends of sound and images for your next show?
I wonder if anyone has used neuroimaging techniques to determine what defines a good photograph versus an ordinary one, or at least to define which type of subjects, patters, colors do have the largest influence in brain activity and so perhaps in our taste of photography?
Interestingly, I don”t think the visual experience of photography is the real need: the biggest opportunity is the experience of everything around the image. Meaning, less about how other bits of context enhance our appreciation of an image, but more about how the image enhances our appreciation of the context around the image.
Very good point Taylor. Miguel.
I”m not sure that the statement “a good photograph versus an ordinary one” is correct in this context. If you refer to the experiments with sounds, then you could conclude that a “good sound” is the Intel jingle and an “ordinary sound” is a piece from Chopin.
I”m sure that images that appeal to the masses contain children, sunsets, or children at sunset.
It”s not the only possible definition, but a good photograph or a good music piece, is often one that challenges our visual or aural cliches. This often leads to rejection from the great public.
wonderful images and write up! Very cool!!