[EV +/-] Exposure Compensation of photography and photographers

Excellent web site design to showcase your photography is today a must for any photographer intending to grow professionally. The main challenge here is that most of us don’t have neither the coding expertise nor the design background to really create a good and effective website. On top of this, editing of your own personal portfolio is extremely difficult, but critical to promote the work in an effective manner. The time span of people visiting websites is very short, maybe you will have 5 seconds to grab the interest of viewer, and so the design and navigation of the site are absolutely paramount to get the viewer interested in browsing the portfolios. There are several services already available that simplify the process of creating elegant portfolio sites but just recently two new services come online that offer distinct features or services.

One is A Photo Folio, that was founded by photo editor Rob Haggart [from A Photo Editor], in collaboration with two of the first founders and creators of  BigFolio.com,  Erik Dungan and Mike Caston. The key differentiating aspect of Rob’s offering relies on his extensive background and expertise in the commercial market as a photo editor. This provides a service that has the main aim to showcase your work so it will be appealing to customers of commercial photography: photography becomes the center of attention, and it is displayed in websites that are extremely elegant and easy to navigate [see example]. The feature allowing for full screen viewing is astonishing, and certainly the most beautiful way to see portfolios online I have even seen.

As this is a new service they are still creating optional layouts and designs to choose from, but I am certain it will become a premier leading service very soon. What makes A Photo Folio even more unique is that Rob Haggart [former photo editor of Mens Magazine] and Heidi Volpe [Art Director of LA Times Magazine] offer personal consultation services to edit your portfolio for a reasonable price. This last is one of the most interesting opportunities as portfolio editing is the most difficult and critical aspect of a successful portfolio. Rob and Heidi offer editing from the perspective of a photo editor, that will be in most cases the view of the customer looking to contract out commercial work.

On the other side, a different new offering is Dripbook, a new service for photographers to promote their work online with very elegant online galleries and tools facilitate electronic marketing such as e-mail and widgets. What I find interesting of this service is that it offers the possibility to use Dripbook first and then transfer the portfolio into custom websites [example] or use other web based tools like widgets to showcase your work in multiple sites, including social sites if you like to do so. See how this works here and pricing here. On the other side, the starting page of Dripbook, with many thumbnail images of work showcased at their service, allows to search and find interesting photographers.

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